Marketing and Sales are NOT Dirty Words... All youre doing is telling people you are Open for Business!


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AskTheExpert:Discussion Forum

home | Marketing & Sales Tips

"Marketing" and "Sales" are NOT Dirty Words... All you're doing is telling people you are Open for Business!

These Marketing and Sales Tips & Tools will take the embarrassment and stress out of promoting yourself and your massage practice.

You CAN sell your service in an ethical, respectful manner.

The ONLY way to get clients to book
(and re-book) an appointment with you is to:

#1. Market First: Let them know you are here!

#2. Sales Second: Sell Them What They Want, Give Them What They Need!

You can learn how to incorporate Marketing and Sales
into your practice without feeling uncomfortable.
You can be yourself (not be pushy or aggressive) AND still get booked solid!

Read How effective (and easy) it is to have your
Massage Practice booked solid!

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Class's Teacher Holiday Gift Certificate Idea

Do You Have Kids? Are you a member of a group like an exercise class or knitting club where you have a group leader who the group buys a gift for? Take a look at this great marketing idea to get you some new clients and generate some more moolah! . . . keep reading

7 Steps to Stay Book-Up Through the Holidays
by Irene Diamond, founder

As the holidays fast approach, many therapists will find themselves staring at an empty appointment book. Or maybe not empty, but at least one that is chock-filled of holes that should be filled. The weeks spanning right before Thanksgiving through the New Year are traditionally a very slow period for most service providers, but it doesn't have to be that way. . . . keep reading

"Brand" Marketing vs "Direct Response" Marketing. Which Is BEST For Your Massage Practice?

Before I spent the last decade or so years studying marketing, I was like many of you who are now trying to figure out where to spend my marketing and advertising dollars. As a new business, I knew it was necessary, and I knew I had to spend money to make money -- but I just had no idea where to put my money to get the biggest bang for my buck. . . . keep reading

Let's Give 'em Something To Talk About...

Many of you are fabulous therapists. Many of you have great hands-on skills, and know how to treat a client right! But, many of you have asked for some ideas to help you 'stand out' from the crowd of therapists who are practicing in your same area / town / city. . . . keep reading

Tina Dietz- Telesummit Registration Page

Have you always wanted to know how to find clients who are right in your back yard? Register for this TeleSeminar: "Clients in Your Own Backyard: Web Traffic 101" with irene Diamond & Tina Dietz. . . . keep reading

Father's Day Massage Promotions?
by Irene Diamond, RT founder

Father's Day Massage Promotions? What will you do to get more gift certificates sold? More sessions bought? More revenue generated? . . . keep reading

Media Publicity- use it to capitalize on your coverage, by spreading the news to your clients and prospects.

Media Publicity: Once you get your press release picked up - use it to capitalize on your coverage, by spreading the news to your clients and prospects. If you use a service to distribute your release, you will be able to log in and track the exposure and impressions for your release like this image. . . . keep reading

Consider Your Goal When Deciding on Your Next Promotion

Consider Your Goal When Deciding on Your Next Promotion. Do you want more leads? Or do you want more Casharola? Your goal will help you choose the promotion. . . . keep reading

Listen & Watch Irene As She Calls Actual Prospects to Follow Up.
by Irene Diamond - Success Expert

Listen & Watch Irene As She Actually Calls Prospects on the phone to Follow Up.You'll see and hear her in action. . . . keep reading

"We Want You Back" Offers & Promotion Idea List

From time to time you will want to contact past clients who you have not seen for a while to see if you can encourage them to come back in for an appointment. Here is a fast list of "We Want You Back" Offers & Promotion Ideas. . . . keep reading

A Sample Note To Write for A Un-Happy Client
by Irene Diamond, founder

Uh-Oh! You just found out a client was un happy about an experience at your clinic or with your massage. Here is a sample note you can hand-write to see if you can win her back. . . . keep reading

The Series Program: How to Lock In Recurring Revenue For Your Massage Practice.
by Irene Diamond, founder

The Series Program: How to Lock In Recurring Revenue For Your Massage Practice. This simple, but effective idea can give you piece of mind and less hassle at check out time. . . . keep reading

One Month Program- Give This A Try
by Coach Cary Bayer, SMT Success Expert

There's nothing like getting a new once-a-month client. It qualifies as the proverbial, "Something to write home about." Do you tell your significant other each time a monthly client re-books in two weeks instead of four? I didn't think so. . . . keep reading

Set Up A Referral Program
by Irene Diamond, founder

Therapists always want to know how to reward people for referring in new business. Our wellness center has tried it all! I suggest you high-light your Referral Program Every where and Often! . . . keep reading

Have A 'Training Talk'-- A Quick Way To Get A Few Client Referrals:
by Irene Diamond, founder

You Need to give a Training Talk: I'm going to guess that most of your friends and family know you're a massage therapist, but they don't REALLY know what you do. Yes, they know you help people feel better -- but do they know the details? . . . keep reading

Online Marketing for Massage Therapists slide show
by Michael Reynolds, guest contributor

Want to know how to use the internet to market your massage practice? Here is a short video slide show that will help you understand it more completely. . . . keep reading

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